WebWorks International

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WebWorks Intl' Frequently Asked Questions : Domain Names

Why Do You Need Your Own Domain Name?

  • Professional image
  • Increases your name recognition
  • Makes it easy for your customers to remember your address
  • Helps brand your image
  • Adds a level of trust and integrity to your site
  • Many search engines refuse to list pages from free sites
  • Some search engines will only index the first page of a domain site
  • Domain names containing 'keywords' aid in higher search engine ranking
  • Allows you to use your domain address (www.yourname.com) and virtual email addresses (yourname@yourname.com) on your business cards and letterhead
  • Have the same email address for life!

How To Select A Successful Domain Name:

  • Make it as short as possible
  • Make it memorable
  • Make it easy to spell
  • Make it pronounceable
  • Make it a name you can brand
  • Make it non-confusable with another domain name
  • Make it not conflict with an existing trademark
  • Make it easy to say
  • Make it trust-worthy, not off-beat (.com)
  • Make it directly related to either your business name or
  • Make it directly related to keywords from your industry or
  • Make it descriptive of your site's content